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The new website features an updated design that is attractive and streamlined, highlighting Sterling Cross's extensive marketing services and successes: their latest news as scrolling homepage banners, a visually impactful section for Recent Projects, their blog in the main navigation and social media icons at every turn. (They are a communications firm after all!)
The site showcases their clients, showing exactly what potential customers can expect by working with them. It is also easy to locate service explanations and case studies so visitors can see examples of everything Sterling Cross does - in a clear, compelling and engaging way.
Additionally, the site is optimized to leverage the firm's cross-channel marketing efforts on social media sites like Facebook, Twitter and LinkedIn. The "Our Team" section showcases team members' social media presence with appropriate icons and recent activity feeds.
A comprehensive admin end/CMS completes the upgrade, making it possible for Chris and his team to easily update the site with news, add new projects and manage all site content.